Cookie Policy

Last updated: March 27, 2026

This Cookie Policy explains how Affinity Engineering Group (“Company,” “we,” “us,” or “our”) uses cookies and similar technologies when you visit affinityeg.com.


What Are Cookies?

Cookies are small data files stored on your device when you visit a website. They help websites function, improve performance, and support analytics and marketing.


How We Use Cookies

We use cookies in the following categories:


1. Essential Cookies (Required)

These cookies are necessary for core website functionality.

They allow you to:

  • Add items to your cart
  • Complete checkout
  • Maintain secure sessions

Examples include:

  • WooCommerce session and cart cookies
  • Security and session cookies

These cookies cannot be disabled.


2. Analytics Cookies

These cookies help us understand how visitors interact with our website.

We use tools such as:

  • Google Analytics
  • Hotjar

These tools collect data such as:

  • Pages visited
  • Time on site
  • General behavior (anonymous)

3. Advertising & Tracking Cookies

These cookies are used to deliver relevant ads and measure marketing performance.

We may use:

  • Google Ads (conversion tracking)
  • Facebook Pixel
  • Bing / Microsoft Ads
  • AdRoll
  • Reddit Ads

These cookies may:

  • Track visits across websites
  • Measure ad performance
  • Help deliver targeted advertising

4. Marketing & Communication Cookies

We use marketing tools to track campaigns and improve communication.

These may include:

  • MailerLite (email marketing tracking)
  • Session attribution cookies (traffic source tracking)

5. Payment Processing Cookies

When you make a purchase, secure third-party providers may use cookies to:

  • Process payments
  • Prevent fraud
  • Secure transactions

Example:

  • Stripe payment processing cookies

Third-Party Cookies

Some cookies are set by third-party services integrated into our website.

These providers may include:

  • Google
  • Meta (Facebook)
  • Microsoft
  • Stripe
  • MailerLite
  • Hotjar

These third parties may collect data according to their own privacy policies.


How You Can Control Cookies

You can manage your cookie preferences by:

  • Using your browser settings
  • Adjusting the cookie consent banner on our site

Please note:
Disabling cookies may affect site functionality, including checkout.


Other Tracking Technologies

We may also use:

  • Tracking pixels
  • Web beacons

These help measure marketing effectiveness and website performance.


Updates to This Policy

We may update this Cookie Policy periodically. Updates will be posted on this page with a revised date.


Contact Us

If you have questions:

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